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Are You a Trivia Star?

For movie lovers the SCENE Rewards Program is the sine qua non of loyalty programs. Member enthusiasm is amply evident on the SCENE Facebook brand Page, which has over 200,000 fans. The challenge SCENE presented to Cloud AdAgents was how to engage these fans.

Definitely not the Opera

“Exclusive” is rarely the first thing that comes to mind when anyone thinks, “night at the movies.” But our client Cineplex, challenged us to battle that perception with a campaign for its Cineplex VIP experience.

Here’s to You Mrs Robinson

Lest you think of the exploits of the site’s famous (and fictional) namesake, the content in this online magazine runs the gamut of topics of interest to women over 40.

Launching the (very hot) 2011 Kia Optima

We were fortunate to be called upon to help Kia Motors Canada tell the story of the Canadian media launch for the 2011 Kia Optima in social media. And what better place to launch a hot, beautifully-designed ride than in a hot city known for beautiful design, Miami’s South Beach.

Our Cinematic Spin on Gift Cards

Gift cards. Consumers love them. Retailers love them. But in a market awash in these plastic presents, how do you stand apart? A review of most holiday advertising in the category revealed a paucity of originality, and therein we found opportunity.

Polar Pre-Show

Twas the month before Christmas, and our good friends at Cineplex invited us to produce an animated holiday greeting that would serve double duty — both as an e-greeting card, and as a segment to be included in the featured presentation pre-show.

Share the Magic

The sure sign of a truly magical movie experience? You can’t stop talking about it. And where better to talk about it than on Facebook?

Sit Back, Relax

Now you can sit down anywhere with Cineplex’s new download service. We enlisted the help of a former star of MTV’s The Hills to help us launch it.

Smart Assets

As is the case with most industries these days, 3D artists are under significant cost and deadline pressures. The good folks at SES realized they could help by giving artists access to a wide variety of quality 3D assets via a new online store. But what to call this store?

Take Your Seat on Facebook

Some multimedia campaigns simply repeat the same image and words in all media identically. Sometimes it works. But often it doesn’t, and an opportunity to take advantage of a medium’s unique properties is missed. That’s why we evolved our campaign for Cineplex specifically for Facebook.